How many sports can you learn to play in under 15 minutes? Pickleball doesn’t require hours of lessons and refined technique to get out and have fun. It’s the sport for people who’ve never played a sport. And it’s the only sport where families can play across generations and be truly competitive (the current #2 Women’s Doubles champs are a mother-daughter duo and a 91-year-old woman recently competed in a national tournament). We’ve taught dozens of friends and family to play over the past two years and many of them are as hooked as we are.
Play-PKL was conceived one sunny weekend on Long Beach Island, an 18-mile barrier island off the coast of New Jersey. During the long days of Covid-19 restrictions in the Summer of 2021, our family had grown restless after hours of board games, crossword puzzles, and homemade bread. Since only some members of the family played tennis, and Pickleball courts were popping up all over the island, we decided to pick up some paddles and give it a try! We quickly fell in love with the sport, but were disappointed by the lack of stylish high quality apparel, educational resources, and relatable brands.
As pickleball has exploded across the country, most players are repurposing tennis, golf or workout clothes for the sport. But why shouldn’t pickleball have its own clothing brand that’s true to the sport?
We launched Play-PKL because we couldn’t find any great content or brands when we first started playing. We saw a need for high quality apparel designed specifically for pickleball. We envisioned something refined, but not boring, using environmentally-friendly fabrics and made in American. Plus great, accessible content about how and where to play.
This vision translated to Play-PKL, a brand developed and sewn right in the U.S., which is increasingly rare in the fashion industry. For now, our equipment and accessories are imported because we couldn’t find good quality American manufacturers willing to work with our start-up, but we are continuing our search.
At Play-PKL, we want to spread our love for pickleball, and also to make it a little easier for everyone to learn to play. Won’t you join us?
Heidi & Max
