Ever felt that tinge of discomfort while browsing or buying sexual wellness products?
You're not alone. Roam, launched in 2021 to eradicate that unease, with the goal of championing a sex-positive world and rewriting the narrative around sexual wellness.
In today's episode, Amy reconnects with an old university friend, Ben Taylor, the co-founder of Roam. Hear how a lad from Yorkshire and his mate Alex dared to challenge the mammoth brand, Durex, and embark on a journey to build a brand that empowers individuals to confidently embrace their sexual wellbeing.
Since its inception, Roam's accomplishments are nothing short of remarkable:
- Secured significant investment
- Flourished as a direct-to-consumer entity
- Stocked in over 600 UK stores, including - Superdrug, Boots, and Sainsburys
Tune in as Ben delves into:
- Roam's origin story
- The candid (and amusing) reaction of his mum to his unconventional business choice
- The intricate balance of product innovation
- Roam's transition from e-commerce to retail
- Insights on securing capital
- Ben's personal tips on mental well-being & adventure
For more on Roam's mission and products, visit: https://www.exploreroam.com/
Follow Roam on Instagram
Connect with Ben on LinkedIn
