Privacy Policy

Data protection

declaration Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide has no consequences. This only applies if no other information is given in the subsequent processing operations.
"Personal data" is all information that relates to an identified or identifiable natural person.
 

Server log files

You can visit our website without giving any personal information. 

Every time our website is accessed, usage data is transmitted to us or our web host / IT service provider via your internet browser and stored in log data (so-called server log files). These stored data include, for example, the name of the page called up, the date and time of the call, the IP address, the amount of data transferred and the requesting provider. The processing is done on the basis of
Art. 6, para. 1 lit . f GDPR out of a legitimate interest in ensuring the trouble-free operation of our website and improving our offer. 
 

Collection and processing when using the contact form

When using the contact form, we collect your personal data
(name, email address, message text) only to the extent that you have made available. The data processing serves the purpose of establishing contact. By sending your message, you consent to the processing of the transmitted data.
The processing is done on the basis of Art. 6 (1) lit . a GDPR with your consent.
You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until the revocation. We only use your email address to process your request. Your data will then be deleted unless you have consented to further processing and use.
 

Use of Google reCAPTCHA 

We use the reCAPTCHA service from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”) on our website . The query serves the purpose of differentiating the input by a person or by automated, machine processing. For this purpose, your input will be transmitted to Google and used there.

In addition, the IP address and any other data required by Google for the reCAPTCHA service are transmitted to Google. These data are processed by Google within the European Union and, if necessary, also in the USA. There is an adequacy decision by the European Commission, the "Privacy Shield", for data transfers to the USA. Google participates in the "Privacy Shield" and has submitted to the requirements. 

The processing is done on the basis of Art. 6, para. 1 lit . f GDPR for the legitimate interest of protecting our website from automated spying, abuse and SPAM.

You can find more information about Google reCAPTCHA and the associated data protection declaration at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy .    
 

Customer account

When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing is done on the basis of Art. 6 (1) lit . a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your customer account will then be deleted.

Data collection when writing a comment

When you comment on an article or a contribution, we only collect your personal data (name, email address, comment text) to the extent that you have made available. The processing serves the purpose of enabling comments and displaying comments. By sending the comment, you consent to the processing of the transmitted data. The processing is done on the basis of Art. 6 (1) lit . a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the time of revocation. Your personal data will then be deleted.

When your comment is published, only the name you have given will be published.  
 

Collection, processing and transfer of personal data for orders

When you order, we only collect and process your personal data insofar as this is necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing is done on the basis of Art. 6, para. 1 lit . b GDPR and is necessary for the performance of a contract with you. 

Your data will be passed on, for example, to the shipping companies and dropshipping providers you have chosen , payment service providers, service providers for order processing and IT service providers. In all cases we strictly observe the legal requirements. The amount of data transmission is limited to a minimum.
 

Use of the e-mail address for sending newsletters

We use your e-mail address, regardless of the contract processing, exclusively for our own advertising purposes for sending newsletters , provided you have expressly consented to this. The processing is done on the basis of Art. 6 (1) lit . a GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the point of revocation.
You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list. Your data will be passed on to a service provider for email marketing as part of order processing. It will not be passed on to other third parties. 


 

Use of the e-mail address for sending direct mail

We use your e-mail address, which we received as part of the sale of a product or service, for the electronic mailing of advertisements for our own goods or services that are similar to those that you have already purchased from us, provided you have not objected to this use. The provision of the
email address is required for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing is done on the basis of Art. 6 (1) lit . f GDPR from the legitimate interest in direct mail. You can object to this use of your email address at any time by notifying us. You can find the contact details for exercising your objection in the imprint. You can also use the link provided in the promotional email. There are no other costs than the transmission costs according to the basic tariffs. 
  

 

Passing on the e-mail address to the shipping company for information about the shipping

status We pass on your e-mail address to the shipping company as part of the contract processing , provided you have expressly consented to this in the order process. The purpose of the transfer is to inform you about the dispatch status by email. The processing is done on the basis of Art. 6 (1) lit . a GDPR with your consent. You can revoke your consent at any time by notifying us or the transport company without affecting the legality of the processing carried out on the basis of the consent until the revocation.


Data collection and processing for the payment methods
"purchase on account" (purchase on account and / or "payment in installments")

When paying via the payment methods "purchase on account" (purchase on account and / or "payment in installments"), the purchase price claim is sent to ............... .Bank assigned.
The data required for payment processing will be sent to the company ……………………………………. transmitted. The purpose of the data transfer is to enable an identity and credit check to be carried out to process your purchase with the payment method you require. The processing is done on the basis of Art. 6 (1) lit . f GDPR from the legitimate interest in an offer of different payment methods as well as the legitimate interest in protection against payment default. You have the right for reasons arising from your particular situation, at any time. Against this on Article 6 (1) lit . f GDPR-based processing of personal data relating to you by notifying us. You can find the data protection declaration of ………………… here. If you would like to receive information about the use of your personal data, you can contact ………………………………… . The provision of the data is necessary for the conclusion of a contract with the payment method you require. Failure to provide the data means that the contract cannot be concluded with the payment method you have chosen. Use of PayPal All PayPal transactions are subject to the PayPal privacy policy. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=de_DE

Cookies

Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be clearly identified when the website is called up again. We use cookies for the purpose of making our offer more user-friendly, more effective and safer. Furthermore, cookies enable our systems to recognize your browser even after changing pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after changing pages.

We also use cookies on our website for the purpose of analyzing the surfing behavior of our website visitors.

We also use cookies for the purpose of subsequently addressing visitors to other websites with targeted, interest-based advertising.

Processing is carried out in § 15 (3), TMG and type based. 6 (1) lit . f GDPR from the legitimate interest in the above-mentioned purposes.
The data collected from you in this way is pseudonymised by technical precautions. It is therefore no longer possible to assign the data to your person. The data will not be saved together with other personal data from you.
For reasons that arise from your particular situation, you have the right to object to this processing of personal data relating to you based on Art. 6 (1) f GDPR at any time.
Cookies are saved on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all functions of this website to their full extent.
Under the following links you can find out how you can manage cookies in the most important browsers (including deactivating them):
Chrome browser: https://support.google.com/accounts/answer/61416?hl=de Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben- and reject Safari: https://support.apple.com/en-us/guide/safari/manage-cookies-and-website-data-sfri11471/mac 
 
Use of Google Analytics

We use the web analysis service Google Analytics from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website . The data processing serves the purpose of analyzing this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses cookies, which enable your use of the website to be analyzed. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is activated on this website. As a result, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will only be transmitted to a Google server in the USA and shortened there in exceptional cases. Your data may be transmitted to the USA. There is an adequacy decision by the European Commission for data transfers to the USA. The processing is done on the basis of Art. 6 (1) lit . f GDPR from the legitimate interest in the needs-based and targeted design of the website. For reasons that arise from your particular situation, you have the right to object to this processing of personal data relating to you based on Art. 6 (1) f GDPR at any time. You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by using the browser plug-in available under the following link. Download and install in [ https://tools.google.com/dlpage/gaoptout?hl=de ]. You can set an opt -out cookie to prevent Google Analytics from collecting data across all devices. Opt -out cookies prevent the future collection of your data when you visit this website. You must perform the opt- out on all systems and devices used so that this has a comprehensive effect. If you click here, the opt -out cookie will be set: Deactivate Google Analytics . You can find more information on terms of use and data protection at https://www.google.com/analytics/terms/de.html or at https://www.google.de/intl/de/policies/ . 
   
Use of the remarketing or "similar target groups" function of Google Inc.

We use the remarketing or "similar target groups" function of Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google" ) on our website ). This function serves the purpose of analyzing visitor behavior and visitor interests. Google uses cookies
to carry out the analysis of website usage, which forms the basis for creating interest-based advertisements. The cookies are used to record visits to the website and anonymised data on the use of the website. There is no storage of personal data of visitors to the website. If you subsequently visit another website in the Google Display Network, you will see advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may also be transmitted to the USA. There is an adequacy decision by the European Commission for data transfers to the USA.
The processing is done on the basis of Art. 6 (1) lit . f GDPR based on the legitimate interest in targeting website visitors with advertising by placing personalized, interest-based advertising ads for visitors to the provider's website when they visit other websites in the Google Display Network.
For reasons that arise from your particular situation, you have the right to object to this processing of personal data relating to you based on Art. 6 (1) f GDPR at any time.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de Alternatively, you can You can deactivate the use of cookies by third-party providers by calling up the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the additional information on opt-out mentioned there. You can find more information on Google Remarketing and the associated data protection declaration at: https://www.google.com/privacy/ads/ Use of Google Ads Conversion Tracking We use the online advertising program “Google Ads” on our website and in this one frame conversion -Tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). If you click on an ad placed by Google, a conversion tracking cookie will be placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Google can see that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. This means that there is no way that cookies can be tracked via the websites of Ads customers. The information that is obtained with the help of the conversion cookie is used to create conversion statistics. Here we find out the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified. The processing is done on the basis of Art. 6 (1) lit . f GDPR from the legitimate interest in targeted advertising and the analysis of the effect and efficiency of this advertising. For reasons that arise from your particular situation, you have the right to object to this processing of personal data relating to you based on Art. 6 (1) f GDPR at any time. To do this, you can prevent the storage of cookies by selecting the appropriate technical settings in your browser software. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You will then not be included in the conversion tracking statistics. You can also deactivate personalized advertising for you in the advertising settings on Google. Instructions can be found at https://support.google.com/ads/answer/2662922?hl=de In addition, you can deactivate the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https Go to : //www.networkadvertising.org/choices/ and implement the additional information on opt-out mentioned there. You can find more information and Google's privacy policy at: https://www.google.de/policies/privacy/ Use of Facebook remarketing We use the remarketing function "Custom Audiences " from Facebook Inc. (1601 p. California Ave, Palo Alto, CA 94304, USA; "Facebook"). This function is used to target visitors to the website with interest-based advertising on the Facebook social network. For this purpose, the Facebook remarketing tag was implemented on the website . A direct connection to the Facebook servers is established via this tag when you visit the website. This will tell the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. If you visit the social network Facebook, you will then be shown personalized, interest-based Facebook ads. The processing is done on the basis of Art. 6 (1) lit . f GDPR from the legitimate interest in the above-mentioned purpose. 
  

For reasons that arise from your particular situation, you have the right to object to this processing of personal data relating to you based on Art. 6 (1) f GDPR at any time.
To do this, you can deactivate the remarketing function “Custom Audiences ” here . You can find more information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy in Facebook's data protection information at https://www.facebook.com/about/privacy/ . Use of social plug-ins by means of “ Shariff ” We use plug-ins from social networks on our website. So that you can keep control of your data, we use the data protection-safe " Shariff " buttons. Without your express consent, no links will be made to the servers of the social networks and consequently no data will be transmitted. " Shariff " is a development by the specialists at the computer magazine c 't . It enables more privacy online and replaces the usual “Share” buttons on social networks. More information on the Shariff project can be found here https://www.heise.de/ct/artikel/Shariff-Social-Media -Buttons-mit-Datenschutz-2467514.html . If you click on the buttons, a pop-up window appears in which you can log in with your data at the respective provider. Only after you have actively logged in will a direct connection to the social networks be established produced. By logging in, you consent to transfer your data to the respective social media provider. This, among other things both your IP address as well the information about which of our pages you have visited is transmitted. If you are connected to one or more of your social network accounts at the same time, the information collected will also be assigned to your corresponding profiles. You can only prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons . The social networks named below are integrated using the " Shariff " function. You can find more information on the scope and purpose of the collection and use of the data as well as your rights and options for protecting your privacy in the linked data protection notices of the providers. Google+ from Google Inc. (1600 Amphitheater Parkway, Mountain View, California , 94043 USA) https://www.google.com/intl/de/+/policy/+1button.html Facebook from Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA) https://www.facebook.com/policy.php Twitter from Twitter Inc. (795 Folsom St., Suite 600, San Francisco, CA 94107, USA) https: // twitter .com / privacy Pinterest from Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA) https://about.pinterest.com/de/privacy-policy Instagram from Instagram LLC. (1601 Willow Road, Menlo Park, CA 94025, USA) https://help.instagram.com/155833707900388  
 
Use of YouTube

We use the YouTube LLC function for embedding YouTube videos on our website. (901 Cherry Ave., San Bruno, CA 94066, USA; "YouTube").
YouTube is a company affiliated with Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”).
The function shows videos stored on YouTube in an iFrame on the website. The option "Extended data protection mode" is activated. As a result, YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there.
You can find more information on the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy in YouTube's data protection information ( https://www.youtube.com/t/privacy ).
 

Use of GoogleMaps
We use the function of embedding GoogleMaps maps from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”) on our website .
The function enables the visual display of geographic information and interactive maps. Google also collects , processes and uses data from visitors to the website when the pages in which Google Maps are integrated are accessed .
Your data may also be transmitted to the USA. There is an adequacy decision by the European Commission for data transfers to the USA.
The processing is done on the basis of Art. 6, para. 1 lit . f GDPR from the legitimate interest in the needs-based and targeted design of our website.
You can find more information on the collection and use of data by Google in Google's privacy policy at https://www.google.com/privacypolicy.html . There you can also change your settings in the data protection center so that you can manage and protect your data processed by Google. 
 

Duration of storage
After the contract has been fully processed, the data is initially stored for the duration of the warranty period, then taking into account statutory, in particular tax and commercial retention periods, and then deleted after the deadline, unless you have consented to further processing and use.

Rights of the
data subject If the legal requirements are met, you have the following rights according to Art. 15 to 20 GDPR: Right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 (1) GDPR, you have the right to object to processing based on Art. 6 (1) f GDPR, as well as to processing for the purpose of direct mail.

Contact us if you wish. The contact details can be found in our imprint.

You can contact our data protection officer directly at: [email protected] Right to lodge a complaint with the supervisory authority According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you are of the opinion that your personal data is not being processed lawfully . Right to Are the personal data processing specified here based on our legitimate interest under Art. 6 para. 1 lit . f GDPR, you have the right, for reasons that arise from your particular situation, to object to this processing at any time with effect for the future. After the objection has been made, the processing of the data concerned will be terminated, unless we can prove compelling legitimate reasons for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims. If the personal data processing takes place for the purpose of direct advertising, you can object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for the purpose of direct advertising.